The answer depends on your campaign objective. If your goal is maximum reach at an exhibition or roadshow, multiple affordable giveaways may be appropriate. However, for client appreciation, employee recognition or executive gifting, one premium customised gift often creates a stronger impression and delivers greater perceived value than several inexpensive items.

Yes. Many organisations create customised gift sets by combining products such as drinkware, notebooks, technology accessories, wellness items and sustainable gifts in branded packaging. This approach increases the perceived value of the gift while creating a more memorable unboxing experience for employees, clients and business partners.

Focus on products that solve everyday needs rather than novelty items. Reusable drinkware, practical tech accessories, quality tote bags, umbrellas and travel products are more likely to be retained because recipients can use them regularly. Choosing high-quality products also reflects positively on your company's brand and helps avoid gifts being discarded shortly after the event. Community discussions consistently show that poorly made or impractical promotional items are the ones most often thrown away.